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Light the Candles: Bob’s Red Mill Opens Bob’s Birthday Club to Autistic Children

Portland, Oregon – April 17, 2012 – Bob’s Red Mill Natural Foods, the Milwaukie, Ore.-based leader in whole grain foods, has unwrapped Bob’s Birthday Club, a birthday rewards program for children with autism. By making a minimum donation to Autism Speaks, adults can enlist a child in the club, and in advance of that child’s birthday, the child will receive a Bob’s Birthday Club kit filled with gluten-free cake mix and other Bob’s Red Mill treats.

In offering Bob’s Birthday Club, Bob’s Red Mill is again partnering with Autism Speaks, the world’s leading autism science and advocacy organization. Earlier this month, Bob’s Red Mill also sponsored the lighting of Portland’s Morrison Bridge in honor of Autism Speaks’ “Light It Up Blue” campaign on World Autism Awareness Day. Bob’s Red Mill first began partnering with Autism Speaks back in 2009.

Here’s how Bob’s Birthday Club works:

  • Anyone interested in signing up a child for Bob’s Birthday Club should visit www.autismspeaks.org/bobsbirthdayclub.
  • With a donation of $30 or more made through the website, an adult can register an autistic child for the club.
  • Then, as that child’s birthday nears, he/she will receive a special Bob’s Birthday Club kit

The kits are limited to the first 1,000 people who make donations.

More information about Bob’s Birthday Club can be found at www.autismspeaks.org/bobsbirthdayclub.

For the enitre Press Release, click here.

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