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PostPosted: Mon Dec 12, 2005 8:01 pm 
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Joined: Wed Apr 27, 2005 11:20 am
Posts: 122
This was in the US news.. Best to be aware if they make the same move here in Canada...

TMcG

Kellogg Slides Away From Trans-Fats

December 09, 2005

NEW YORK - Heeding the call from healthcare professionals and others concerned about fat intake, Kellogg announced today a major initiative to reduce the amount of trans fatty acids it uses in its products, and instead make the switch to a newly developed low-linolenic soybean oil.

Kellogg will begin using Monsanto's Vistive low-lin soybean oil.

"Kellogg has a long-standing history of innovation, which is why we are among the first to invest in low-lin oils to reduce or eliminate trans fatty acids in our products," David MacKay, president and COO, said in a statement "Our goal is to make use of the most innovative ingredients possible and to encourage the accelerated production and adoption of low-lin oils so the public will benefit from this breakthrough technology.”

Kellogg anticipates introducing products with the new oil in 2006, but may be hampered in its efforts due to a shortage of the low-lin soybean oil. MacKay said farmers will need to transform their production methods and capacities.

According to the United Soybean Board, in 2005, farmers planted about 200,000 acres of low linolenic soybean varieties. Nearly a million acres are expected to be planted in 2006 to meet the anticipated demand for low-lin soybean oil, and significantly more will be necessary to replace the more than five billion pounds of partially hydrogenated soybean oil used annually in the U.S.


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PostPosted: Tue Dec 13, 2005 10:34 am 
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Joined: Tue Mar 22, 2005 6:53 pm
Posts: 1454
Location: Canada
Thanks for the warning!


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