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PostPosted: Thu Jun 01, 2006 6:58 pm 
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Joined: Thu Jun 01, 2006 6:34 pm
Posts: 1
I just received my June 5th issue of Maclean's magazine. The featured cover page story is titled " The Allergy Epidemic" . I can't read my copy because two issues ago, they started sending me copies that had fragance-scented advertising inserts. Both instances were ads from the WESTIN RESORTS. I suggest readers boycott WESTIN until they get the point that fragrance-scented ads are just not wise in today's allergy aware consumer population.

I contacted Maclean's to cancel my subscription or put my name on a non-fragrance scented adverting distribution list. It should have already been on that list.
I demanded and got a one month extension to my subscription.

I have also written to WESTIN and voiced my displeasure with their fragrance-scented ads.

I suggest other readers join a writing campaign and let advertisers know that fragrance-scented advertising is a problem in today's ever-growing allergy population.


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PostPosted: Thu Jun 01, 2006 7:49 pm 
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Joined: Thu Aug 11, 2005 6:48 pm
Posts: 614
Location: Ontario, Canada / Cambridge, UK
Hi jbdpm,

Welcome to the forum. It's kind of ironic that this ad would appear in a magazine with a cover story on allergies, isn't it? I always request scent-free issues for my magazines subscriptions (I can't tell you how much I HATE opening a magazine and smelling that nauseating perfume. I get an instant migraine and am dizzy and nauseous for an hour).

I'm intrigued by these Westin ads... I couldn't find anything about them online. Can you describe what they are? What is the scent they use? I've only heard of scented ads from cologne and perfume companies that insert the strip that you're supposed to pull apart and sniff (but I can smell those ads even before the strip is opened).

As for being on a non-scented distribution list... when you initially called Maclean's to request this, did they tell you how long it would take? From what I remember, it takes 6-8 weeks to make the change because magazines print out their labels in advance.

Good on you for calling Maclean's and making them aware of the issue. The letter to Westin was also a good idea. Keep us posted on their reply.

_________________
16-year-old son: peanuts, nuts, raw egg whites, asthmatic
Self: allergic rhinitis, fragrance/chemical sensitivities, oral allergy syndrome


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PostPosted: Fri Jun 02, 2006 9:12 pm 
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Joined: Sun Mar 05, 2006 1:05 pm
Posts: 528
Location: Burlington, Ontario
Has anybody read the article? Is it worth buying?


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PostPosted: Sat Jun 03, 2006 11:12 am 
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Joined: Tue Nov 29, 2005 4:04 pm
Posts: 2044
Location: Gatineau, Quebec
I think it's worth picking up. A very kind person mailed me her copy of the magazine and I think it's a great article.

Good overview of the various concerns, discussion of why allergies are on the rise, and info about what's coming down the pipe.

What I really like is that the "hook" story is about a little girl who is severely allergic to milk, rather than peanuts or nuts. I know they're all equally scary allergies to those of us dealing with them, but some people still just don't believe that a milk allergy can be life-threatening. It helps to have a national magazine point this out. They even quote a leading allergist who says that although it's not the typical "presentation", it would be misleading to say that severe milk allergy is rare.

K.

_________________
Karen, proud Mom of
- DS1 (12 yrs): allergic to cashews, pistachios, Brazil nuts, potatoes, some legumes, some fish, pumpkin seeds; OAS
- DS2 (1o yrs): ana. to dairy, eggs, peanuts; asthma


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PostPosted: Sat Jun 03, 2006 2:54 pm 
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Joined: Tue Mar 22, 2005 11:17 pm
Posts: 6476
Location: Ottawa
If you don't want to buy the magazine, check out your local library they might have it. :)

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Moderator
Daughter: asthma, allergies to egg, milk, peanuts, tree nuts, most legumes (not soy) & penicillin. Developing hayfever type allergies.
Husband: no allergies
Me: allergies to some tree that flowers in May
Cat: allergic to beef, pork and lamb


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PostPosted: Sat Jun 03, 2006 5:42 pm 
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Joined: Sun Mar 05, 2006 1:05 pm
Posts: 528
Location: Burlington, Ontario
I'll just go sit at my dentist's office to read it... :lol: Just kidding.


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PostPosted: Mon Jun 05, 2006 10:00 pm 
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Joined: Mon Feb 07, 2005 6:39 pm
Posts: 2948
Location: Toronto
Of course, I'm always for buying magazines. :wink: But now that it's off the newsstand....

The Maclean's article can be found online at:
http://www.macleans.ca/topstories/healt ... 132_128132


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